Archive for April, 2015

Don’t Make these Errors When Redesigning Your Limo Company’s Website

Posted on: April 30th, 2015
Don’t Make these Errors When Redesigning Your Limo Company’s Website

You cannot expect your limousine company’s website to last forever. As a dynamic marketing partner that works on your behalf 24/7/365, your limousine marketing website needs to be upgraded periodically.  You’ll want to make changes whenever you have a major change in your service offerings (such as if you switch from proms and tourism to […]

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Limousine Company Owners Should Know these Marketing Terms

Posted on: April 28th, 2015
Limousine Company Owners Should Know these Marketing Terms

If you don’t have a marketing background and typically delegate most marketing tasks to professionals, it’s perfectly understandable if you aren’t aware of all the lingo involved. After all, you’re spending your time improving the customer service experience, forging new relationships with corporate travel managers and overseeing the day-to-day operations of your limo business.  However, […]

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How to Improve Your B2B Limousine Marketing and Sales with Linkedin

Posted on: April 24th, 2015
How to Improve Your B2B Limousine Marketing and Sales with Linkedin

Are you using the most appropriate social media channels to improve your limousine marketing and sales for your limousine company? Linkedin is an important service for limousine marketing, especially when it comes to business-to-business campaigns. Here are some ways you can step up B2B marketing via Linkedin.

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Why Lead Nurturing Will Work for Your Limousine Company

Posted on: April 23rd, 2015
Why Lead Nurturing Will Work for Your Limousine Company

Building relationships is an essential aspect of any successful limo company. If you haven’t been putting the time and resources into lead nurturing, you should know that some effort in this area can lead to a bigger bottom line and improved customer loyalty.

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Do You Need to Redesign the Website of Your Company?

Posted on: April 22nd, 2015
Do You Need to Redesign the Website of Your Company?

Your limousine marketing efforts will either be supported or hindered by the quality of your company’s website. If it’s been years since you created your website, it might be time for a redesign. DriveProfit’s limo marketing professionals are standing by to help you evaluate and improve your website.

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Tips for Using Social Media to Support Your Limo Business

Posted on: April 21st, 2015
Tips for Using Social Media to Support Your Limo Business

The ability to attract more people to follow your chauffeured transportation service firm on social media can make a big difference in how many leads you can convert to actual customers. It’s of paramount importance that you understand how to harness social media correctly to support your limousine business.

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Getting Feedback From Your Limousine Customers

Posted on: April 20th, 2015
Getting Feedback From Your Limousine Customers

As a successful limousine company owner, you are aware that you cannot hope to keep your limousine services on track, let alone expand without having a clear idea of what your customers think.

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Research and Brainstorming Sessions to Build a Great Brand for Your Limo Company (Branding part 5 of 5)

Posted on: April 17th, 2015
Research and Brainstorming Sessions to Build a Great Brand for Your Limo Company (Branding part 5 of 5)

What is the secret for creating a great brand for your limousine company? Rather than trying to go it alone, it pays to brainstorm with stakeholders and creative talent from your marketing and branding team. DriveProfit presents part five of a new five-part series on limo branding.

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Symbols and Logos for Branding Your Limousine Marketing (Branding part 4 of 5)

Posted on: April 16th, 2015
Symbols and Logos for Branding Your Limousine Marketing (Branding part 4 of 5)

When it comes to developing branding materials for your limousine company, take some time as select a logo or symbol that best reflects the kind of company you want to present. DriveProfit presents part four of a new five-part series on limo branding.

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The Importance of Color Selection for Branding Your Limo Company (Branding part 3 of 5)

Posted on: April 15th, 2015
The Importance of Color Selection for Branding Your Limo Company (Branding part 3 of 5)

When creating a brand for your limousine company, pay special attention to the color selection. Color influences the mood of potential and current customers. It can also help you showcase your ground transportation services business as safe and reliable, romantic or optimistic. DriveProfit presents part three of a new five-part series on limo branding.

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