Archive for the ‘B2B Marketing’ Category

FACEBOOK IS ABOUT TO LOWER VISIBILITY FOR SLOW LOADING WEBSITES

Posted on: August 15th, 2017
facebook

Facebook is continuously updating its News Feed algorithm. In the months to come, Facebook will roll out a change meant to offer its users a better experience. The biggest social media network will soon favor links to websites that load fast and will lower visibility for slow loading websites. So, is your website ready to […]

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The Silver Bullet Strategy is a myth, and marketers cannot afford to chase it any longer

Posted on: April 4th, 2017
b2b marketing

The silver bullet, the ultimate solution found in books and movies, and although some like to pretend otherwise, it is very relevant in B2B marketing as well. Marketing today is a very different world to marketing even a decade ago, the progress of digital technology and communications have changed everything, but it is not just […]

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Top 5 reasons why you should use LinkedIn as a B2B Marketer for your limo business

Posted on: March 30th, 2016

LinkedIn is by far most the important social network to reach out to business buyers and connect with professionals in general and thus one of the major platforms in B2B social media (and increasingly in content marketing). The network allows you to build relationships, establish thought leadership, generate leads, gain insights, conduct market research, improve […]

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DriveProfit, Rental Limo strategically align to propel operators’ ROI

Posted on: February 26th, 2016
DriveProfit, Rental Limo strategically align to propel operators’ ROI

ST. PETERSBURG, Fla. –February 25th, 2016 — DriveProfit, a marketing firm for limousine companies, and Rental Limo, a nationwide chauffeured transportation booking service and technology provider, have partnered up in an effort to help limousine operators significantly increase their return on investment for online marketing efforts. The DriveProfit / Rental Limo strategic alliance will enroll […]

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5 Critical Marketing Terms Your Limo Company Should Know

Posted on: November 20th, 2015
5 Critical Marketing Terms Your Limo Company Should Know

Before we get into this topic, a little disclaimer: We don’t want to suggest that you don’t understand the basics of marketing. The inspiration for this article comes from that fact that there are specific terms out there, and knowing them well can have a tremendous impact on your business. As you read, ask yourself, […]

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Framing Your Limousine Marketing for B2B Campaigns

Posted on: October 11th, 2015
Framing Your Limousine Marketing for B2B Campaigns

No matter who your target customer is, you will want to organize and prioritize your limo marketing efforts to get the best return on your investment. This is particularly true when it comes to marketing B2B limousine services in your market. B2B marketing to reach out to corporate travel managers and other corporate buyers generally […]

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B2B Marketing: How to Keep Your Limo Customers Deliriously Happy

Posted on: September 21st, 2015
B2B Marketing: How to Keep Your Limo Customers Deliriously Happy

As a savvy limousine company owner or manager, you know that some types of customers just need more time, attention and hand holding than others before you can seal the deal. One day you are dealing with a socialite who has exquisite requirements for luxurious transportation that must be catered to lest heads roll. The […]

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How to Set Your Limousine Company’s B2B Marketing Budget for 2016

Posted on: August 27th, 2015
b2b marketing

As you enjoy the last weeks of summer, it’s time to start looking ahead to the coming year and work out your limousine marketing plans for 2016. You don’t want to put this task off until the last minute, because a successful B2B marketing effort requires significant time and attention. B2B marketing is a long […]

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More Effective Marketing with Buyer Personas

Posted on: July 20th, 2015
More Effective Marketing with Buyer Personas

When it comes to marketing, some industries are straightforward while others require special strategies, such as those we find in limousine marketing. Limousine marketing requires that a very specific clientele is targeted depending on the makeup of your fleet and the types of services you offer. While some companies offer a service that caters to […]

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Strategies for Beating Your Competition

Posted on: July 16th, 2015
Strategies for Beating Your Competition

How has business been at your limousine company lately? If you’ve been seeing a decline in the number of calls your sales team gets, the amount of people visiting your website and fewer clicks on the links you provide in blog posts, emails and social media, you may be facing fiercer competition than usual. When […]

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