Archive for the ‘Marketing Strategy’ Category

5 Mistakes to Avoid When Starting a PR Program

Posted on: February 13th, 2018
pr program

Talk about thrilling time! Your company has been cleared to begin a public relations (PR) program. You are fully focused on the end goal; you’re ready to be more visible, credible and to promote your thought leadership. Three, two…wait a second. Before you begin your media campaign, make sure your efforts aren’t in vain. The […]

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7 Reasons why a social media management company can improve your business

Posted on: January 16th, 2018
social media

Some people simply have no time to devote to social media management, and this can lead to missing opportunities found on social media these days. Fortunately, you are not required to do everything yourself, as you can employ the services and expertise from social media management companies like DriveProfit. If you are still not convinced […]

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Guest blog post – Jim Luff from chosen payments | Four Social Media Marketing Tools That Work

Posted on: October 19th, 2017
social media

Social networks such as Facebook, Twitter, Instagram and others are a great way to market to your target audience.  Free advertising will probably net you what you can expect from any other product source that’s free.  The quality just won’t be there.  Accept that if you want to do it right, it will cost you.  […]

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15 Quick Tips for Attending a Trade Show

Posted on: October 18th, 2017
trade show

The clock is ticking! The industry-leading event of the fall, the Chauffeur Driven Show 2017, is being held October 22 to 25 in Orlando. As exhibitors and leaders in the limousine marketing industry, we’ve been behind the scenes not only prepping our booth, but we have also put together a short guide to help you […]

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Guest Blog Post – Jim Luff from Chosen Payments | Four Social Media Trends You Need To Know

Posted on: September 26th, 2017
social media

If you think about how many companies are using social media as their primary method to connect to new clients, you can imagine on the receiving end of how many people are bombarded with ads from companies trying to gain their attention.  This has caused a decline in the attention span of users.  They are […]

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HOW TO DEFINE YOUR LIMO BRAND AND CREATE YOUR STORY

Posted on: September 12th, 2017
limo website

Before reading this article, take a few minutes and ask yourself these questions: if your limo brand was a person, what type of person would it be? Would it be a woman or a man, would it be old or young, dynamic or lazy? Start to look for the personality behind your business. This is […]

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6 TIPS TO INCREASE NEW BUSINESS AND NEW CUSTOMERS FOR YOUR LIMO COMPANY

Posted on: August 2nd, 2017
new business

Wondering how to increase the sales and revenues for your limo company? You are not the only one. Business owners in the limo industry are working hard to attract new customers, and almost as important in this environment – earn back the trust and business of “lost” customers. For many, customer acquisition and retention are […]

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Guest Blog Post – Jim Luff from Chosen Payments | Why You Need Great Website Content

Posted on: July 20th, 2017
website content

So many business owners focus on the aesthetic look of their website with photos, drop down menus and various buttons and fail to place sufficient emphasis on the written content of their site.  Perhaps it is because they don’t consider themselves to be a good writer.  Having great content is important to the overall success […]

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Doing Your Own Digital Marketing: Pros and Cons

Posted on: July 18th, 2017
digital marketing

One of the biggest questions for business owners considering digital marketing nowadays is whether to invest in developing an in-house online marketing team or outsourcing this channel to an agency. Content marketing, SEO, PPC, web design, social media management – there are so many aspects of digital marketing you have to consider. Many companies think […]

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Guest Blog Post – Jim Luff from Chosen Payments | Working Together – SEO, PPC and Social Media

Posted on: June 8th, 2017
seo

Almost anyone who owns a website knows they need to concern themselves with search engine optimization (SEO), social media, and pay-per-click advertising. What you may not know is how to prioritize them and use them together.  You may not even know what the different terms mean. You are not alone.  While you might be great at running a […]

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