Archive for the ‘Marketing Tips’ Category

YouTube and Vimeo and Instagram, Oh My!

Posted on: January 3rd, 2019
YouTube and Vimeo and Instagram, Oh My!

Why using video in your marketing plans is not the great mystery many think it is Back in the 80s, when MTV first went on air, they opened with a video for a song about the video. At the time, many in the music industry and among the general populous did not see nor could […]

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The Art of Asking for More

Posted on: December 21st, 2018
The Art of Asking for More

Upselling your services may seem like a lost cause, but you just need to practice. Like many companies, your company may offer varying levels of services. In fact, unless you have a unique service offering, you better have multiple flavors of your basic service, or you are going to struggle to succeed. So, assuming you […]

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5 Reasons Not to Give Up on Email Marketing

Posted on: August 14th, 2018
email marketing

  Email marketing is one of the most efficient ways to reach out to potential customers and stay in touch with existing ones, providing a cost-effective, targeted solution that has the ability to influence a large audience with minimal effort on your part. But in an environment where customers are constantly bombarded with email after […]

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Guest Blog Post – Jim Luff from Chosen Payments | Managing Your Online Reputation

Posted on: June 7th, 2018

Do Online Reviews Really Matter? You can bet they do. They have given consumers the power to share good experiences as well as the bad. Too many bad reviews and you will soon find yourself out of business as negative comments and experiences drive potential customers away from your business. With so many review sites […]

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Guest Blog Post – Jim Luff from Chosen Payments | Content Marketing

Posted on: April 12th, 2018

Content marketing has become all the rage.  With the right content on your website or in your blogs you can pull visitors from Facebook, YouTube, Google and other social media platforms. Great content can help with search engine optimization and inbound marketing. The only problem with this whole concept is that your competitors may know […]

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11 Ways to Get Visitors to Your site to Become Leads You Can Close

Posted on: March 27th, 2018

Every visitor to your website is a potential customer. Each of your website’s visitors can be a potential customer. It’s possible that a visitor saw your ad or postcard and entered your URL into their browser. It’s also possible they came across your site after searching for services on Google. Regardless of how it happened, […]

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How to Generate More Leads with Drip Marketing

Posted on: March 20th, 2018

Due to the rise of the Internet, we now have a very diverse array of marketing strategies.  It’s pointless to say we are in the digital age, as we are all aware that our daily commute, workplace and job are constantly changing due to increased technology. If an industry does not adapt to these trends, […]

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5 Mistakes to Avoid When Starting a PR Program

Posted on: February 13th, 2018
pr program

Talk about thrilling time! Your company has been cleared to begin a public relations (PR) program. You are fully focused on the end goal; you’re ready to be more visible, credible and to promote your thought leadership. Three, two…wait a second. Before you begin your media campaign, make sure your efforts aren’t in vain. The […]

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6 Common Marketing Mistakes That Can Hurt Your Business

Posted on: December 18th, 2017
marketing mistakes

If you are going to invest in marketing and lead generation services, you’ll obviously want a return on this investment for your efforts. Unfortunately, there are a few pitfalls that can not only hurt your marketing campaign, but they could also damage your business as well. Here are six common mistakes you need to avoid. […]

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18 Secret Ingredients that Time Efficient People Use

Posted on: December 18th, 2017

Everyone seems to want more time. Time certainly doesn’t discriminate, as everyone gets 24 hours each day; however, why do some people seem to get more done in this time? Do you ever wonder what they are doing differently from you? 18 Things All Time Efficient People Do Mastering time management is a very important […]

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