GetThere Survey Confirms Increasing Travel, Value Of Online Booking

. . . that 61 percent of those corporations responding expect their travel budgets to increase up to 10 percent in 2011. Nearly a third expect their travel budgets to increase up to 5 percent.

. . . GetThere's top 10 performing customers reported an average high of 95 percent online adoption. The industry average is 51 percent, according to PhoCusWright's U.S. Travel Distribution 2009 Report.

. . . for the second year in a row, respondents ranked obtaining information as the most important feature of a mobile solution, while booking flights and hotels ranked second and third

In other words, the business will be out there to capture, online bookings are generating savings and adoption rates average 51%, perks in the cars, and people using a mobile device are looking first for information, then bookings.

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Posted on Aug 10 2012

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GetThere Survey Confirms Increasing Travel, Value Of Online Booking

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