When Instagram was launched in October of 2010, no one quite knew what to think of it as a social media platform.  It was really kind of silly.  It simply took your cell phone photos and turned them into a square photo like a Kodak Instamatic camera used to take. Two years later,...
While social media today encompasses numerous platforms including Facebook, LinkedIn, Twitter and so on, more and more are tuning to Instagram as their primary marketing channel, and it is easy to see why. Recent research has labelled Instagram, as the "King of Social Engagement", with...
Using any type of social media keeps us in touch with our family, friends, business colleagues and of course, our customers and potential customers. It is much more than sharing family vacation photos and sassy memes. Using Facebook for building sales volume and increasing market presence...
Not everyone has the time to dedicate to social media management, and that can mean missing out on the opportunities that social media offer business today. Thankfully, you do not have to do it all yourself, instead you can leverage the expertise found at the very best social media...
We have become a Do It Yourself society largely perpetrated by the ability to go to YouTube or Google and find out how to do almost anything we want.  Just because you find a DIY video on how to replace the kitchen sink doesn’t mean it’s going to look like a professional...

It's the message that matters

Posted on Dec 6th 2016

The quality of your marketing program — be it traditional, digital, or both – is the number one factor that will determine if your business will be a success or failure. The number one factor that will determine if your marketing is effective is your marketing message. Your...
Live streaming video has become more and more popular.  Whether it is streaming a large fire in progress or streaming a marketing piece, videos have become a frequent content on personal and business social media posts.  Facebook has been actively promoting its Facebook Live feature...
The leaves have fallen, peppermint or pumpkin flavored everything fills the grocery store aisles, and buyers have already weathered Black Friday and are in full holiday mode. It is that time again that you take a fresh look at your digital/online marketing to make sure that you are ready...
Have you started thinking about your 2017 social media marketing plans?  The beginning of a new year is always a good time to implement new plans, new programs and new systems.  Social media can be a huge tool that is relatively free to use.  But, you need to make a plan.  Don’t...
Standing out is tough. Some limo business owners don't even try but if you want to get people to book your services this holiday season you have to advertise. We assembled a short list of ideas that you might consider trying this year. #1 Your Website Make navigation easy. And we will...

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