What is the nature of the customers who call to book rides with you? Are you doing a lot of business transporting tourists around the city, or focusing on airport pickups and drop-offs? Maybe you have built up a great business providing regular employee shuttle services for major...
  Customer feedback is a tool that more limousine companies should use on a consistent basis. While it's true that you can run a successful business without paying attention to feedback, it's likely you won't be able to keep the venture going very long if you ignore the wishes of your...
Who doesn't love hearing a good story? We seek stories everywhere, from anecdotes we tell our friends and family, to reading and watching movies and TV shows. Storytelling in the past often occurred while people were sitting around a campfire. Today, many people gather around the glow of...
In the rush to get online and do well in online search engine results, some owners of limousine companies and the marketing companies they employ sometimes make the crucial mistake of focusing their efforts exclusively on the search engines.  Each major search engine, such as Google,...
Not every chauffeured transportation services business has the marketing knowledge and experience to realize it should be using social media channels such as Twitter. Or, even when they do write tweets to their followers, they may make some crucial errors.  Chief among them are straying...
You cannot expect your limousine company's website to last forever. As a dynamic marketing partner that works on your behalf 24/7/365, your limousine marketing website needs to be upgraded periodically.  You'll want to make changes whenever you have a major change in your service...
If you don't have a marketing background and typically delegate most marketing tasks to professionals, it's perfectly understandable if you aren't aware of all the lingo involved. After all, you're spending your time improving the customer service experience, forging new relationships...
As a savvy limousine company owner, you know that you have to go where your potential customers are online to market to them the most effectively. You wouldn't promote your luxury fleet to budget shoppers looking for a quick ride to a party the same way you'd reach out to corporate travel...
How satisfied are you with the leads you have been getting through limo marketing for your limousine company? You are undoubtedly aware that successful businesses that rely on building strong relationships with customers need to pay close attention to their leads as they make their way...
From time to time, it's a good idea to examine your limousine company's website, to make sure that it is still doing its intended job. In fact, with so many improvements being made in limousine website development, from how pages load and display on various devices to the ways they...

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