Blog | Drive Profit

5 Ways to Increase Your Organic Reach on Facebook

Posted on May 24th 2017

Facebook's News Feed is getting continually more competitive due to the growing amount of content being created and shared each day. This means that content creators, which includes limousine companies and other small businesses are finding it harder to gain exposure. The ranking...

5 Ways to Increase Your Organic Reach on Facebook

Five solid reasons to believe in social media marketing

Posted on May 24th 2017

Even though it feels like forever, social media has only been in existence for a little more than a decade. In this time though, social media has gone from being an optional splurge to a mandatory investment. However, the effectiveness and ROI of social media are constantly questioned by...

Five solid reasons to believe in social media marketing

Guest Blog Post — Jim Luff from Chosen Payments | Marketing With Newsletters

Posted on May 18th 2017

While you have probably been chasing the latest trends in search engine optimization, social media usage and Google Adwords, some people are still using a much older, more predictable, and cost-effective tool for staying in touch with customers and prospective customers. Chosen...

How to keep your LinkedIn up to date in 5 easy steps

Posted on May 16th 2017

I don't think anyone would suggest that you and your company has to be on Facebook. With 1.1 billion users, and the largest social media platform in the world, you would be foolish to ignore it. However, there are other platforms that people use for information about companies,...

How to keep your LinkedIn up to date in 5 easy steps

Guest Blog Post — Jim Luff from Chosen Payments | Marketing Through Donations

Posted on May 11th 2017

We all get hit up day after day to support this cause or that cause through donations or sponsorships. Maybe you care about the cause or maybe you don't. I bought cookies at a bake sale yesterday from some neighborhood girls selling them from a table in front of their house. I really...

Guest Blog Post — Jim Luff from Chosen Payments | Marketing Through Donations

Facebook Conversion Tracking has changed — we have all the Intel

Posted on May 9th 2017

This is a "techie" blog, written for those of you that are managing your own Facebook Ad Campaigns. If you are not doing Facebook advertising (shame on you!), then this article isn't for you — next week's blog will be less complicated, I promise. Of course, if you want a Facebook ad...

Facebook Conversion Tracking has changed — we have all the Intel

Guest Blog Post — Jim Luff from Chosen Payments | Check Out Your Competitors Social Media Pages

Posted on May 4th 2017

Do you ever visit your competitors social media pages just to see what they look like? You probably should just so you know just how they are competing against you. You can also learn their weak points and how you can capitalize on what they are not sharing. While there is nothing...

Guest Blog Post — Jim Luff from Chosen Payments | Check Out Your Competitors Social Media Pages

Guest Blog Post — Jim Luff from Chosen Payments | Grow Your Business Using Social Media Personalization

Posted on Apr 27th 2017

Social media has been a tremendous stride for small to mid-size businesses in terms of marketing and advertising. It has provided a method of connecting with clients and potential clients in ways previously available only to Fortune 500 brands with huge advertising budgets connecting...

Guest Blog Post — Jim Luff from Chosen Payments | Grow Your Business Using Social Media Personalization

Guest Blog Post — Jim Luff from Chosen Payments | 5 Ways to Use Automated Marketing

Posted on Apr 20th 2017

Using automated marketing is becoming more commonplace for smaller companies largely due to the software that has become affordable and easy to use. According to a 2016 marketing survey by Ascend2, "Businesses that have automated significant portions of their marketing processes...

Guest Blog Post — Jim Luff from Chosen Payments | 5 Ways to Use Automated Marketing

Mastering the art of small talk for professionals in any situation

Posted on Apr 18th 2017

Everyone has that same fear when meeting new people or in any social situation, that we are going to be that person others are trying to avoid, the boring person who people just want to get away from. Small talk, as most of us recognize, can be intimidating and something many grow to...