Posts Tagged ‘Digital Marketing’

All about limousine company’s marketing campaigns and ways to get more visits

Is Investing in Digital Advertising a Miscalculation? Ask Facebook

Posted on: October 4th, 2016

Is everything we know about Facebook’s analytics a lie? Probably not. Recently, the social media company came clean on the fact that they have been vastly overestimating advertisers average video view times for the past two years. Essentially, the problem boils down to a discrepancy between how view times were measured and how they were […]

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Reasons Why You Should Hire a Marketing Expert Team for Limo Business

Posted on: March 8th, 2016
expert marketing team

Every business owner has to embrace some new realities. First, marketing is now largely digital. It’s an outstanding way to reach the right people efficiently and the ROI of even a small investment can be impressive. But with the amount of platforms, options, and metrics, there’s a lot to learn. Even if you’ve been successfully […]

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Use Google Alerts to Discover What People Are Saying About You Online

Posted on: October 9th, 2015
Use Google Alerts to Discover What People Are Saying About You Online

What are people saying about your limousine company online? You can get an idea of what some people are saying simply by checking your social media channels, such as when a customer posts a picture of herself during a recent ride in the back of one of your vehicles or praises your customer service department. […]

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What Makes a Great “About Us” Page?

Posted on: July 30th, 2015
What Makes a Great “About Us” Page?

The “About Us” page is one of the most visited pages on any website, making it extremely important. This page is about you and the limousine company you own or operate. Commonly Made Mistakes Although a lot of mistakes are made on the “About Us” page, they can be fixed. Doing so will optimize your […]

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Creating a Powerful Press Release

Posted on: July 27th, 2015
Creating a Powerful Press Release

If you need a great press release as part of limo marketing, there is a very specific format to follow. Following are seven proven tips to make your press release highly effective. No One Cares — A great mental exercise when writing a press release as part of limousine marketing is to imagine that no […]

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4 Tips to Optimize Your Website for Mobile

Posted on: July 23rd, 2015
4 Tips to Optimize Your Website for Mobile

For years, website optimization focused solely on computer access. Today, many people depend on mobile technology to access the Web, so the focus needs to shift. The good news is that a large number of companies have not yet shifted their market approach, so this provides you with an opportunity to gain an edge over […]

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The Value of Redesigning Your Website

Posted on: July 21st, 2015
The Value of Redesigning Your Website

Although people know it is important to have a well-designed website, most do not fully understand just how vital site design really is to success. For limousine companies, a website can be the difference between success and failure. After all, your website is what gives existing and potential customers a look into your company, so […]

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Strategies for Beating Your Competition

Posted on: July 16th, 2015
Strategies for Beating Your Competition

How has business been at your limousine company lately? If you’ve been seeing a decline in the number of calls your sales team gets, the amount of people visiting your website and fewer clicks on the links you provide in blog posts, emails and social media, you may be facing fiercer competition than usual. When […]

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Questions Your Limousine Company Must Ask When Gathering Data on Customers

Posted on: July 14th, 2015
Questions Your Limousine Company Must Ask When Gathering Data on Customers

Every customer that does business with your limousine company is a source of valuable information that you should be harvesting and using to improve the services you provide. Are you making a habit of gathering data on your customers and organizing it so the information is useful and actionable? If not, here are some questions […]

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Want Better Results in Your Limousine Marketing? Make Sure Your Calls to Action Are Clear

Posted on: July 13th, 2015
Want Better Results in Your Limousine Marketing? Make Sure Your Calls to Action Are Clear

How do you get potential customers to do something? They cannot read your mind, so you have to be specific in what you want. Your limousine marketing efforts will fall on deaf ears if you aren’t inviting people to do something in clear and unambiguous language. If you have not been getting the responses you […]

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