Posts Tagged Limousine Marketing Tips

Every customer that does business with your limousine company is a source of valuable information that you should be using to improve your services

All marketing is the same, right? Not really. It turns out that marketing a service is a whole different game than marketing a product. This is an important distinction to keep in mind when it comes to limousine marketing. You may find it more problematic to market services over goods,...
The news that you read in your favorite newspaper (whether in print or online), magazine, newsletter or blog may not always originate from a reporter's curiosity and research. Many items that appear are actually inspired by a carefully planned press release. In fact, some publications...
When a customer complains about your limousine or chauffeured services company through social media, it can be easy to ignore the remarks and hope the hubbub dies down soon enough. If the comments appear on your own company's blog, it might be tempting for you to delete them for being...

How to Identify Your Ideal Customer

Posted on May 2nd 2014

You know that adage that says if you try to please everyone you end up pleasing no one? The same concept holds true when it comes to your limousine marketing. While it may be a nice thought that your limousine business is made to serve anyone and everyone, the reality is that not everyone...
In the limousine business, you know that one of the most important things to do on a regular basis is to engage with your clients. Competition, regardless of your market, is relentless, and it can be difficult to stand out from the crowd and deliver a unique customer experience day-in and...
We all know about "Word of Mouth" but now it's time to make it work as part of your marketing strategy. Word of Mouth Marketing is giving a reason for people to talk about your company and your services as well as providing them with tools to ensure that conversations actually do take...
1. Everybody’s There Already Social media sites have hundreds of millions of users and a handful of them are among the most visited websites on earth. A large number of users check their profiles daily to see what’s going on and they’re growing in leaps and bounds. If...
They come in rashes. You know, those notifications from Twitter that you have a new Direct Message from so and so limos, all with the same messages: “hey, someone is spreading nasty rumours about you URL” “hey, someone is spreading terrible rumours about you...
Go after new customers or concentrate on the existing ones? It’s an age-old question. Consider this: Businesses spend five times as much for new customers than they do on present customers, yet current customers are worth ten times the cost of acquiring a new customer*. Response...
There are a lot of "products" in the SEO/social media world, promising better rankings, more traffic, warmer leads, etc. DriveProfit makes use of many of them as we build reputation and visibility for our clients. Tools and practices designed specifically to differentiate our clients from...

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