Posts Tagged limousine marketing

Have you been noticing that your limousine marketing efforts don't seem to be delivering the results you've been expecting?

What kind of experience do you provide for new customers at your limousine company? Hopefully, your staff is doing its utmost to make them feel welcome and that you appreciate their business. If you don't have a plan, though, you may not be able to provide a consistent experience for each...
The longer you have been in business running a limousine company, the more valuable your brand should become. All the marketing and branding efforts that you make will build up your reputation among customers as well as competitors and even potential affiliate partners. As you continue to...
With all the customers that engage the services of your limousine company, some of them will be more pleased with their experience than others. If they don't share their enthusiasm with potential customers through online reviews or testimonials, you are missing out on a major limousine...
A chief characteristic of the limousine industry is that it is based on building strong relationships with customers. After all, your customers rely on you to transport them safely and securely while making sure to get them to their destinations on time despite problems with traffic or...
People sometimes lump together marketing and sales, even thinking they are simply two different words that mean roughly the same thing. After all, the end result is to drive more business your way and develop increasingly loyal customers who learn to depend on your fleet and...
Social media is something your limousine company should be using all the time. This is not to say your staffers should be permitted to sit around checking to see what their friends reported eating for breakfast on Facebook or what the latest gossip is about their favorite stars on...

Basics of Lead Nurturing Campaigns

Posted on Apr 1st 2015

Once you get a promising lead for your limousine business at the top of your inbound marketing funnel, you need to guide this person through a series of steps to get closer to the bottom of the funnel. This means you need to create a lead nurturing campaign to drive more sales for your...
Selling services to other companies may be the biggest source of income for your limousine company. How well are you nurturing your B2B sales leads? Depending on your service area or market niche, you may find an extraordinary amount of competition for providing limo service, or you may...
When did you create the website for your limousine company? Did you make it during the early days of the Internet and now have a site that looks embarrassingly outdated or lacking in the basics of modern websites?  Or, do you have a somewhat serviceable site but know that it's not...
The market for your chauffeured transportation services company is not infinite. You have a service area and a sufficiently sized fleet of vehicles to meet the needs of your current customer base and then some, but only a limited number of people will require rides. Each customer you...

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