Posts Tagged marketing strategy

Take the time to analyze the things that really matter and do what's necessary to reinvent your marketing strategy for 2016.

Your limousine company is only as good as its reputation. If someone has a poor opinion of your business, whether it is a problem with your vehicles, drivers, customer service or any of a myriad of potential issues, you stand to lose not only his or her business, but also potential...
How has business been lately at your limousine company? If you are in desperate need of sales, the problem might be that you aren't devoting sufficient resources to managing limo leads through the sales funnel. As you know, the top of your sales funnel is the largest, with so many...
Quick: which form of digital marketing will give your limousine company the best return on your investment? With so much emphasis on social media channels, blogging, online videos, newsletters and the like, business owners sometimes don't see how useful and effective an email marketing...
After you set up a limousine website , it's natural to expect that you will see a certain number of visitors every month. Your website is a major aspect of your branding and marketing. If you have not been getting the traffic you anticipated, there are steps you can take to get encourage...

The Hidden Costs of Bad Service

Posted on Jun 26th 2015

Of course, you hate bad service. Everyone does, including individuals who are willing to get a better deal with a company even if customer service is not up to par. In the ground transportation services industry, the hidden costs of bad service could wind up driving you out of...
Think about the companies you admire or even love. They have great reputations and deliver outstanding services or goods, always keeping you coming back for more. You might even smile when you see a company's logo, since it reminds you of the good experiences you have with the business....

Why MORE Marketing isn't the Solution

Posted on Jun 24th 2015

Have you been noticing that your limousine marketing efforts don't seem to be delivering the results you've been expecting? While there can always be slumps in business that are caused by things outside of your control, such as a downturn in the economy or changes in the types of...
While it's true that word of mouth and traditional offline print content play a big role in the success or failure of your limousine business, you should never underestimate the power and importance of simply ranking higher in limousine search engine results.  Search engine giant Google...
Whether you have been providing limousine service in your market for a short time now or have become an established member of the business community, you undoubtedly understand that search engine optimization is crucial to your success.  Unfortunately, sometimes companies working in the...
Limousine company owners will sometimes focus their marketing efforts in social media, spending a great deal of time on delivering messages via their Twitter, Facebook, Linkedin and other accounts. This makes sense, since so many of your loyal customers are bound to be using social media...

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