Posts Tagged marketing strategy

Take the time to analyze the things that really matter and do what's necessary to reinvent your marketing strategy for 2016.

As a savvy limousine company owner, you know that you have to go where your potential customers are online to market to them the most effectively. You wouldn't promote your luxury fleet to budget shoppers looking for a quick ride to a party the same way you'd reach out to corporate travel...
How satisfied are you with the leads you have been getting through limo marketing for your limousine company? You are undoubtedly aware that successful businesses that rely on building strong relationships with customers need to pay close attention to their leads as they make their way...
From time to time, it's a good idea to examine your limousine company's website, to make sure that it is still doing its intended job. In fact, with so many improvements being made in limousine website development, from how pages load and display on various devices to the ways they...
If you don't have a system already in place to obtain customer feedback , it's of paramount importance that you establish one as soon as possible. Some of the best ways to get good, actionable feedback on a consistent basis consist of using surveys, feedback boxes and direct outreach,...
It's fair to say that most great brands don't arise from the mind of a single person. A group effort brings together many minds and creative talents to figure out the best way to position your limousine company and limousine marketing.  A company will gather its stakeholders together and...
Brand recognition is the name of the game in marketing your ground transportation services business. As you work on developing your brand, you will come to a point where you'll need to settle on what logo or symbol to use. People sometimes throw the two words around as if they were...
Color is extremely important when it comes to branding your limousine business. Because different colors can have different psychological effects on people, companies devote a great deal of time and effort on coming up with the perfect color scheme for their brands. They increase...
Creating a brand for your limousine company is just as important as all the work you do in selecting a site from which to do business, hiring an excellent team and building up your fleet of vehicles.  If you're not a branding expert, it's possible that you will make some errors along...
Have you recently launched a new ground transportation business or are you getting ready to start one? If so, you should know that branding is an essential part of establishing your company in the marketplace. If your limousine company has been in business for a while already but lacks...
As the owner or manager of a limousine company, you know that one of your highest priorities is to let potential customers know about the services you offer. If your previous line of work involved selling products, whether to consumers or to other businesses, you may have noticed that...

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